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It is rare to have a deep understanding of what drives both, an entrepreneur and a large organisation.
Annie ParkerMeet FLT’s most active community members
One of our goals in publishing FLT is to encourage founders to contribute — agree, disagree, expand on topics, share stories and tell us what we could be doing better to help foster the local tech startup community. It's still early days, so there hasn't been a huge...
read moreExplained: technical debt, and when to pay it off
It's a trade-off often faced by startups: you're told to ship quickly, and out of financial necessity you have to. But shipping something unpolished could have a cost down the track: in time spent re-coding elements of your platform, or costs to replace a system which...
read moreWhat drives user behaviour: some basic concepts
Behavioural design consultant Ash Donaldson has worked with companies like Wotif, the Commonwealth Bank, and Telstra. He says understanding user experience helps companies design products that people care about, and want to use. And of course, one of the companies...
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