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It is rare to have a deep understanding of what drives both, an entrepreneur and a large organisation.

Annie Parker

Telstra - Muru-D

From both sides: PR tips for startups

Inevitably, as a startup founder you'll need to respond to media coverage, as your business grows, in your effort to attract users, or to build a profile as an expert in your field. Or, like some founders, you may find yourself managing a media storm. Some founders...

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Help lobby for ESOP reform

Earlier this week, we put out a call on Twitter for the issues you'd like to see on the agenda leading up to the federal election, which Prime Minister Julia Gillard has set for Saturday 14 September. We got a bunch of interesting ideas — funding for incubators and...

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