by Phil Morle | Oct 8, 2012 | Customer Development, MVP, Startup Science, Uncategorized
I recently attended a Pollenizer Academy course – The “Lean Product Manager” by Pollenizer’s very own Michael Dijkstra. One of the most useful sessions for me was “The MVP”, where Michael showed the class how to write effective...
by Phil Morle | Mar 25, 2012 | Customer Development, Startup Science
Steve Blank, the pioneer of Customer Development released his new book called ‘The Startup Owners Manual’. Of particular note is the inclusion of the Customer Development Manifesto which fits nicely side by side with the Agile Manifesto for product...
by Phil Morle | Mar 24, 2011 | Customer Development, Startup Science
If you follow @pollenizer or @liubinskas on Twitter you may notice an influx of surveys and forms to fill out at around 2pm on the day of a Startup Bootcamp. These are created by Bootcamp Attendees to test value creation and value capture. There are three key...
by Phil Morle | Mar 14, 2011 | Customer Development, Startup Science
Product design is the orchestration of utility, clarity and design. Does the user know what to do? What happens when they click that button? Is the result expected or confusing? Is it beautiful? Does the page load fast? There are more great products out there than...
by Phil Morle | Aug 19, 2010 | Customer Development, Startup Science
I saw Steve Hopkins post today on hypotheses based testing and thought I’d share some ideas we’ve been using at Pollenizer. A lot of startups we see and work with are getting better at doing customer development, but they sometimes aren’t quite sure...
by Phil Morle | Jun 11, 2010 | Customer Development, Startup Science
“We shall not cease from exploration and the end of all our exploring will be to arrive where we started and know the place for the first time.” – T. S. Eliot I love this quote. Either you haven’t been through it and it just sounds like any old...
by Phil Morle | Nov 18, 2009 | Customer Development, Startup Science
Thinking about new companies finding, nurturing and winning over their first lot of customers and I realise there are a lot of similarities with forming habits. Patience – it takes time. It doesn’t happen instantly. Somethings do, like a click, or a visit...
by Phil Morle | Nov 12, 2009 | Customer Development, Startup Science
Years of dedication and study are coming to end and you are eager to make your mark in the world. As a graduate, you have a lot to offer and a lot to contribute. But don’t think that the hard work is over. It’s time to step up and show potential employers why we...
