by Phil Morle | Aug 18, 2011 | Pollenizer News
I have been lucky enough to be working on a unique Pollenizer business; a business that has significantly more branding and real world focus than most of our past portfolio. As a result, I have spent much of the last month critiquing packaging design, understanding...
by Phil Morle | Aug 18, 2011 | Startup Science
Between Facebook, Google+, Twitter and the like, it’s easy to carry out day to day marketing activities without ever meeting your customers and supporters face to face. But in my experience, there’s nothing like sharing a beer/coffee and the like with your...
by Phil Morle | Aug 18, 2011 | Pollenizer News
Let’s take a look at this week’s Linkopedia. TechCrunch story titled “Accel Leads $10.5M Round In Cosmetics Discovery Platform Birchbox”- http://ow.ly/667Jl TechCrunch post titled “The Seven Most Interesting Startups At The Second 500 Startups Demo Day”-...
by Phil Morle | Aug 18, 2011 | Startup Science
I’m currently reading a fantastic book called Built to Love that’s basically about building emotion into your products: In the authors own words: “Built to Love reveals why product emotions are critical to the long-term success of a product, whether...
by Phil Morle | Aug 16, 2011 | Code
Today I am presenting a navigation plugin. This plugin is great as it handles navigation menus that can run infinitely deep, even on IE6. It add classes to any parent of a list, which means that you can style those lists that have children differently to show it. The...
by Phil Morle | Aug 12, 2011 | Pollenizer News
Let’s take a look at this week’s Linkopedia. Kissmetrics Blog Post titled “9 Awesome Things You Can Do With Google Analytics 5”- http://goo.gl/8FZmC Yahoo! Futurist: Seth Godin, discusses about the evolving media landscape & the future of marketing-...
by Phil Morle | Aug 12, 2011 | Startup Science
Facebook and dating seem to be a match made in heaven. Firstly Facebook advertising allows you to target users by location, age, gender and interests: but most importantly it allows you to target by relationship status: That’s pretty powerful stuff, why use a...
by Phil Morle | Aug 8, 2011 | Code
I’ve been confounded by the iPhone/iPad’s inability to interpret the viewport meta tag. It’s something I’ve scratching my head over for the past couple of weeks. I remembered a few months ago I read Shi Chuan’s blog (one of the...
by Phil Morle | Aug 5, 2011 | Pollenizer News
Ever wonder what everyone is up to? Every week we will be posting two-minute videos showcasing what each team member is working on and general musings on the job. This week: CJ Lofstrom Will you be next? Stay tuned…....
by Phil Morle | Aug 5, 2011 | Pollenizer News
Mogeneration, a leading Digital publishing provider, announced that it has launched a new Business division called Oomph, named after its innovative Tablet publishing platform. Oomph gives Publishers,media agencies and businesses the power to create world class media...
by Phil Morle | Aug 5, 2011 | Startup Science
If you’re searching for a way to make generating ideas a whole lot faster and heaps more fun, then this could be just what you’re looking for! Denise Tung recently introduced me to a new brainstorming technique call Brain Writing and it’s a winner!...
by Phil Morle | Aug 5, 2011 | Startup Science
It’s been a long long time since I’ve played around with ad/banner exchanges. They were pretty big in the early days of the internet, where websites of a similar topic would come together to share traffic. Adsense/Adwords pretty much killed off that...