Shared Learnings
APN and Pollenizer: Goliath and David go into business
One year ago, we sold Spreets to Yahoo!7 before the business was 1 year old. It was one sign in many to media companies that the world had changed. The new world moves quickly. This was not a vanity investment from a media company trying to be cool, it was a real...
read moreNeed an engineering team?
When we started Pollenizer in 2008, we also started an Indian business to provide the software engineering services we needed to economically and rapidly launch our web businesses. Over the next three years we visited India every couple of months and grew a team...
read moreWatching China
Are you watching China? There are some super interesting trends happening and we have become fascinated in its progress now we are spending time in the country. We'll talk more about this in the coming year, but for now, we just want to get a couple of blogs added to...
read moreAre you going to DEMO Asia?
I am taking part (judge and panelist) in the first ever DEMO Asia this February and there are no Australians on the agenda 🙁 We have asked around our network and there are people travelling from far and wide to attend. It may be a great opportunity for you to get the...
read moreApplication to Pollenizer Autumn Semester closes shortly
A friendly reminder that applications to the Pollenizer Autumn Semester close January 25th 2012 at 5pm. To apply to Pollenizer’s Autumn Semester, click here. Dates to note: 25th January 2012 - Applications Close 1st February - Shortlist will be notified via email and...
read moreIntroducing Coachy
Last week, 6 weeks after starting work, Pollenizer and co-founder Luke Grana launched a new MVP - Coachy (www.coachy.com). What is Coachy? Coachy is a new marketplace where coaches are matched up with people who want to learn new skills with 1-on-1 live video...
read moreThe Temptation of White Labelling
White labelling your product might sound like a great way to have a second revenue stream and make some fast cash, but it is hard, a big distraction and often just means you're not strong enough yet. Ideas in no particular order: Focus - If you want to be a direct to...
read moreLanding page: Learn from the spammers…
There is quite a lot to learn from spammers when it comes to landing pages. Check this one out: http://paleorecipebook.com/ The structure goes as follows: #1 Hook #2 Value (bullet points) #3 More value (details) #4 WOW! BONUS! #5 OMG! More bonuses. #6 Did I mention...
read moreTips to picking a new business name
One thing I find useful when picking a new business name is to use it in sentences that you expect and would like to hear it used. If a name doesn't work doing that, then you should find something else. You should think about what applies to your business, but here...
read morePollenizer’s Idea of a Good Idea
We are continually trying to learn which ideas Pollenizer can add the most value to. Over the past four years we have worked on many different businesses and have come to understand which opportunities we can have a huge impact on. We have a set trimester system,...
read morePollenizer launches the Autumn Semester intake
We are proud to announce the official opening of our Autumn Semester. Apply Here Important dates: 19th December 2011 - Applications for Autumn Semester officially open 25th January 2012 - Applications close 23rd - 25th January 2012 - Shortlist notified 1st April 2012...
read moreDave McClure: Design for Emotion
Great presso (again) from Dave McClure from 500 Startups. I'm flat out finishing off the end of this year with a bang, so here is some brief thoughts; Absolutely! Take risks - you have no brand. The big guys can't take small risks, so to beat them you have to risk...
read more