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Need an engineering team?

When we started Pollenizer in 2008, we also started an Indian business to provide the software engineering services we needed to economically and rapidly launch our web businesses. Over the next three years we visited India every couple of months and grew a team...

Watching China

Are you watching China? There are some super interesting trends happening and we have become fascinated in its progress now we are spending time in the country. We’ll talk more about this in the coming year, but for now, we just want to get a couple of blogs...

Are you going to DEMO Asia?

I am taking part (judge and panelist) in the first ever DEMO Asia this February and there are no Australians on the agenda 🙁 We have asked around our network and there are people travelling from far and wide to attend. It may be a great opportunity for you to get the...

Introducing Coachy

Last week, 6 weeks after starting work, Pollenizer and co-founder Luke Grana launched a new MVP – Coachy (www.coachy.com).   What is Coachy?  Coachy is a new marketplace where coaches are matched up with people who want to learn new skills with 1-on-1 live video...

The Temptation of White Labelling

White labelling your product might sound like a great way to have a second revenue stream and make some fast cash, but it is hard, a big distraction and often just means you’re not strong enough yet. Ideas in no particular order: Focus – If you want to be...

Landing page: Learn from the spammers…

There is quite a lot to learn from spammers when it comes to landing pages. Check this one out: http://paleorecipebook.com/ The structure goes as follows: #1 Hook #2 Value (bullet points) #3 More value (details) #4 WOW! BONUS! #5 OMG! More bonuses. #6 Did I mention...

Tips to picking a new business name

One thing I find useful when picking a new business name is to use it in sentences that you expect and would like to hear it used. If a name doesn’t work doing that, then you should find something else. You should think about what applies to your business, but...

Pollenizer’s Idea of a Good Idea

We are continually trying to learn which ideas Pollenizer can add the most value to. Over the past four years we have worked on many different businesses and have come to understand which opportunities we can have a huge impact on. We have a set trimester system,...

Dave McClure: Design for Emotion

Great presso (again) from Dave McClure from 500 Startups. I’m flat out finishing off the end of this year with a bang, so here is some brief thoughts; Absolutely! Take risks – you have no brand. The big guys can’t take small risks, so to beat them...