by Phil Morle | Sep 3, 2014 | Insights
One of the seminal business essays is the Marketing Myopia. It was written way back in 1960 by marketing legend Theodore Levitt in the Harvard Business Review. I was recently re-reading it and it reminded me a lot of what we are seeing in the market now as startups...
by Steve Sammartino | Jul 21, 2014 | Insights
A pivot is a nice word from startup land. It generally means that we actually failed, but gives us some “licence in language” so we don’t feel like a total douche bag for getting our infallible startup idea wrong. But sometimes the pivot, is an actual pivot and not...
by Steve Sammartino | Jul 16, 2014 | Insights
1750 It’s 1750 and the steam engine has just been invented. You’re an entrepreneur and 200 years of wealth creation and innovation lie ahead of you. If, in fact you have the wisdom to seize the day and take advantage of such an obvious entrepreneurial opportunity....
by Steve Sammartino | Jun 2, 2014 | Insights
So you want to become an entrepreneur, right? It’s understandable, startups are the hottest thing since the Beatles. Everyone wants to get their startup on. Even large companies want to start again and you know something is hot when HBO runs a TV series about Silicon...
by Steve Sammartino | May 27, 2014 | Insights
We all know that startups have a different way of doing things to large established business. And many of these business practices have a significant advantage as the world around us changes at a rapid fire pace. So what to do about? Glad you asked. Here are 5 things...
by Steve Sammartino | May 19, 2014 | Insights
There’s a whole lot of things that big business can learn from startups. Not because the people working in startups are necessarily more clever than those working in bigger, established businesses, but because we are living in times of rapid change. When any system is...
by Phil Morle | May 18, 2014 | Insights
I’ve recently been working with a large Australian company in the human resources sector, helping them think through the impacts of disruptive innovation on their existing, profitable business. The company, like many others, is facing some major competitive threats...
by Steve Sammartino | Apr 17, 2014 | Insights
Unless you’ve been living under a rock, you’ve seen the rise and rise of the GoPro camera. They’ve recently filed for a confidential IPO in the USA, and their most recent funding round had the company valued at $2.3 billion. I’m sure you know how awesome the cameras...
by Phil Morle | Apr 11, 2014 | Insights
EDITOR’S NOTE: Globehop was born at Lifespark in November 2013 – an internal hackathon with 150 Singtel employees. In January, the team came to Sydney to incubate the new business. 3 months later, after an internal pitch at Singtel for next stage...
by Phil Morle | Mar 27, 2014 | Insights
I’ve been asked about the future of the IT department a lot recently, and – brutally – I don’t think there is one. ‘IT” as a term feels like a throwback to the eighties, where a small number of boffins suddenly became the...
by Steve Sammartino | Mar 27, 2014 | Insights
Most industry stalwarts, large successful companies who’ve been around a while, have an R&D department. The department that is charged with the responsibility of creating new products. Those which bring in the revenue of tomorrow. Excluding acquisitions, the...
by Phil Morle | Mar 11, 2014 | Insights
After years working on (and failing at, and learning from) my own startups, I recently joined Pollenizer in a newly-created position: Senior Startup Coach. When you join the team at Pollenizer, one of the first things you get to understand is the importance of eating...