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Why you need to optimise your content

An extra thousand dollars spent on improving the content on your web platform is a smarter move than a temporary boost to your marketing budget, according to Alex Speziali, a Performance Consultant with Google Australia. “On average marketers spend $92 to...

How to Win A Startup Weekend

I recently had the privilege of judging at Startup Weekend Manila. The experience got me thinking about what makes a great Startup Weekend pitch. Those thoughts turned in to a blog post, which was published on thebobbery, a tech blog and website focused on the...