Developer Founders Have to Be Salespeople

Blog on July 8th, 2010 7 Comments

A short story about the difference between belief and experience to encourage developers to get out of their comfy chairs and go and talk to your customers. At Lean Startup Circle Sydney, a number of the people were concerned about having to go talk to customers as a part of Customer Discover and Customer Development. [...]

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Satisfaction vs Not Dissatisfying: A Tale of Two Continuums

Blog on March 15th, 2010 1 Comment

There isn’t just satisfaction and dissatisfaction, there’s non-satisfaction and non-dissatisfaction too. It’s important to know the difference. I did some research once on bank customers and found out that they weren’t hoping for satisfaction, just no dissatisfaction. And it really made me think. Some things satisfy; Food Entertainment Travel Sports Friends Dancing Some web businesses [...]

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