by Phil Morle | Jan 27, 2010 | Startup Science
My colleague Mauricio and I were confronted with a very practical problem yesterday that left us thinking quite a bit about user-centered design. We are in Barcelona working at a client site and on the way back to our company apartment, we got a bit distracted talking...
by Phil Morle | Nov 5, 2009 | Startup Science
Quick Answer – Very! Long Answer – It depends (doesn’t it always?), and don’t under estimate inertia. When you’re starting a new product you start with no customers. You have to go and get your first one. OK, the first one is you, then...
by Phil Morle | Apr 28, 2009 | Startup Science
Over the weekend, we released Posse. Here’s some coverage in the Australian newspaper. The idea came to Posse CEO, Rebekah Campbell, when she was struggling to sell Evermore tickets in Perth. Recruiting the fans to work for the band quickly fixed that problem...