Pollenizer: Growing Web Businesses

UPDATE: The March Workshop is sold out, so here is the April Web Focus Workshop registration details.
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Today we launched a ‘viral’ campaign with the Photo Art crew and I have some observations from the lab.
I’ve been working with Photo Art Gallery for about 9 months in total, and four months full-on. I’m hoping to write up a bigger case study, but here is a brief one on a viral piece.
When someone [...]

A few weeks ago I got a spammy email from Publicis Mojo representing Metamucil in an attempt to engage the blogging community. Nick Hodge covered it nicely here since a number of us blogocrew received the email.
Given that I’ve made more than my fair share of community mistakes in my life and seeing that they [...]

I met up with Renai Lemai recently to talk about the startup community in Sydney and he was very enthusiastic about doing more, writing more and getting amongst it. We had a bunch of ideas, including them hosting an Officially Friday, but one that we can start on now is getting some coverage for startups [...]