Pollenizer: Building and Investing In Australian Web Startups

Pollenizer wants to be co-founder of your next web business For years we have been preaching focus. It aligns your team, simplifies most things, combines your energies in one direction and generally makes life better. This applies to us as much as it does to the companies we work with, and now we’re further tightening our [...]

I saw Steve Hopkins post today on hypotheses based testing and thought I’d share some ideas we’ve been using at Pollenizer. A lot of startups we see and work with are getting better at doing customer development, but they sometimes aren’t quite sure what to do with the results. Very rarely do you finish one [...]

Pollenizer was approached Chris Gray in June to run a focus workshop for a web business Chris had founded (working title ‘Pledgespace’). In the first half of the 4 hour workshop we worked on customer discovery (micro-segments, customer values, creating 10 X value). We iterated on this process to create a focused customer development plan. [...]

“We shall not cease from exploration and the end of all our exploring will be to arrive where we started and know the place for the first time.” – T. S. Eliot I love this quote. Either you haven’t been through it and it just sounds like any old saying. Or you have been through [...]