by Phil Morle | Nov 23, 2011 | Pollenizer News
I was lucky enough to attend Marc Stickdorn’s three day workshop on Service Design Thinking. For the uninitiated, service design is a holistic approach to… you guessed it, designing services! In Australia, this is more commonly referred to as user centric...
by Phil Morle | Nov 13, 2011 | Capital Raising, Startup Finops
For a startup, there are three things you need to develop: a product, a customer, an investor. Recently at Pollenizer we had an epiphany. Well, it was more of an observation of what was happening, but it was just as powerful. Like all startups, we have a limited time...
by Phil Morle | Oct 16, 2011 | Pollenizer News
Pollenizer is seeking someone to lead, drive and grow our great team of startup marketing, customer development and customer acquisition peeps. What the role is; Leading a team of 4 customer development/marketing people as they work their butts off to start new web...
by Phil Morle | Jul 25, 2011 | Startup Science
Recently we did a test of a promotion for Wooboard and we learned a lot. We had a great offer, clear call to action, a good value price – let the cash roll in! Ummm… we forgot to sell the product…. Yes, in our excitement or more accurately our...
by Phil Morle | Jul 6, 2011 | Startup Science
Part of what Pollenizer does regularly is to reality check new ideas by just putting them out there. It’s the fastest way to find out if anyone cares and what they think. I copped some flack on Friday for tweeting out a link to a site called Noble Village. This...
by Phil Morle | Jan 12, 2011 | Startup Science
Talking to a founder of a new business they are just exploring right now, we had an interesting thread of conversation. Here is a rough recollection of it; Mick: “There is definitely a vision worth pursuing there, but the fact that we don’t know the first...
by Phil Morle | Nov 2, 2010 | Startup Science
A guest post from David McKinney – CEO/Founder of Jammbox. DIRTY HACKS FOR STARTUP FOUNDERS The aim of the dirty hacks series is to help you launch your startup faster, cheaper & dirtier. Everything is rough, crude, and fast. Just what you need for your...
by Phil Morle | Aug 24, 2010 | Pollenizer News
Pollenizer wants to be a co-founder of your next web business. Our goal: Invest our team and money in 10 web startups by June 30, 2011. Pollenizer’s focus is on: Startup, idea-stage web businesses, In Australia, Targeting consumers, Commercially focused, With a...
by Phil Morle | Aug 19, 2010 | Customer Development, Startup Science
I saw Steve Hopkins post today on hypotheses based testing and thought I’d share some ideas we’ve been using at Pollenizer. A lot of startups we see and work with are getting better at doing customer development, but they sometimes aren’t quite sure...
by Phil Morle | Jun 11, 2010 | Customer Development, Startup Science
“We shall not cease from exploration and the end of all our exploring will be to arrive where we started and know the place for the first time.” – T. S. Eliot I love this quote. Either you haven’t been through it and it just sounds like any old...
