Phil speaking at ad:tech tomorrow on data portability: usage & strategies
I am speaking at ad:tech in Sydney tomorrow. The session I’m talking on is “Data Portability: Usage & Strategies”, on 10 March at 2.20pm. If you want to come along, let me know because I can get you 20% off.
Here’s some detail on the session.
Data Portability: Usage & Strategies
As an online user, you most likely understand the frustration of having to enter your personal data over and over when registering for online services. The question is, should the web move to an open source format allowing the ability to share and move data from one system to another to enhance you and your customers’ online experience? Sounds like a great idea, but creating an open environment poses definite risks in accessing and using personal data.
In this session our panel of industry experts will discuss:
- An overview of data portability and its pros and cons
- The opportunities and implications of data portability for Consumers, Marketers and Social Media players
- Strategies to move to an ‘open’ environment
Come join the conversation and learn whether moving to an open environment can be beneficial for your organisation.
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