Archive for Web Strategy

Ways to Double the Effectiveness of Your Facebook Updates

Blog, Web Strategy on June 15th, 2010 0 Comments

As an experienced Facebook user I know these tips to increase the effectiveness of Facebook updates really do work.. To the list below, I would also add humour and hot social topics making the news also get great responses. Please share with us any tips for Facebook that you have found effective. Suggestions by Wildfire: [...]

Stefan Sagmeister: The power of time off

Blog, Business Operations, Videos, Web Strategy on April 12th, 2010 0 Comments

Want to take one year off work but can not convince your business partner? Just show them this video from Stefan Sagmeister about the need for ‘workcation’. Perhaps a day or two off each month for research would be more realistic?

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Lean Launch of Lean Startup Circle Sydney

Blog, Web Strategy on March 2nd, 2010 0 Comments

Last night we had a fantastic turn out to start a new community group around lean startups. It was a little bit opportunistic with Eric Ries, the key proponent of the concept, in town and a little bit of ‘about time, we need this in Sydney’. We only confirmed that the event was less than [...]

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Growth Summit 2010 Notes

Web Strategy on February 22nd, 2010 0 Comments

I attended the Growth Summit in Sydney last week and also MC’d and spoke in the Tech stream on day 2. Here are some of my notes from the days. Big thanks to Karen, Cara, Larna and the crew for organising. Next year it would be great to have wifi with more live blogging/tweeting. I’ve [...]

Do you know what your site

How to Measure a Working Viral Loop

Blog, Web Strategy on January 11th, 2010 0 Comments

How do you measure success in your web business? Do you have a model to test actual numbers against each month? Are you are investing in the right places? Are the changes you are making to your site creating more business activity – whatever that is for you? Too frequently there is a simple measure [...]