Over the weekend, we released Posse. Here’s some coverage in the Australian newspaper. The idea came to Posse CEO, Rebekah Campbell, when she was struggling to sell Evermore tickets in Perth. Recruiting the fans to work for the band quickly fixed that problem and planted the seed for a new web business. Here is the [...]
I wormed my way into Google AdSense Partner Day in Sydney today and got to sit in on a great session about Google Analytics. Having such an amazing tool at the disposal of (what should be) every single website regardless of size is a game changer. Yes, too much data can make you go blind [...]
Having a strong market based business is great. You are a power-broker and can often profit from both sides. But how do you get over the chicken and egg problem? Market based businesses are when you need to bring together two different parties to perform a transaction. Some examples; Ebay – needs sellers and buyers. Craigslist – [...]
